
The PR lesson: making waves, during wave
Wave season in the cruise industry – a peak sales period for cruise lines and travel agents alike – always generates significant attention. However, as

Wave season in the cruise industry – a peak sales period for cruise lines and travel agents alike – always generates significant attention. However, as

PR42 has been appointed by Virgin Voyages to support the brand’s UK trade communications strategy. The specialist cruise PR agency will lead all press and

We’re thrilled to announce a partnership with Scenic Luxury Cruises and Emerald Cruises, and are now managing all UK cruise press and publicity activities for

PR42 has gone from strength-to-strength over the past five years, so it was a real honour to be recognised in yesterday’s Wave Awards 2025, when we

You’ve put in the hours pitching, strategising and understanding how a new client will fit into your existing team structure. An agreement is struck, so

We’re proud to announce the launch of Social42, a sister agency to PR42 that’s focused solely on social media strategy and content for the cruise

When PR42 launched five years ago, the world looked very different. Caught in the crossfire of the pandemic, the cruise sector’s future was uncertain, and

Alongside the day-to-day business of working in PR – whether we’re crafting press releases, responding to media enquiries or managing events – come the less

Specialist cruise and travel public relations firm PR42 is pleased to announce its partnership with G Touring brands, Travelsphere and Just You. The agreement will

It’s not what you know, but who you know. While that famed adage does not always universally apply, there’s no denying that relationships often play