Specialist cruise and travel public relations firm PR42 has been appointed to manage all UK press and publicity activities for the 2022 Wave Awards.

The awards are the UK cruise industry’s premier accolades. Now in their sixth year, they set a benchmark standard and recognise, reward and celebrate innovation and excellence within the sector.

The Wave Awards are managed, organised and produced by Real Response Media, the owners of World of Cruising and Cruise Trade News. Categories are open to cruise lines, travel agents, tourist boards, ports and the wider cruise industry.

David Sanders, PR42 Director, said: “A Wave Award is a sought-after honour in the cruise industry, so PR42 is thrilled to be working alongside such a prestigious partner. This year’s event is set to be an unforgettable occasion and we’re looking forward to spreading the word across cruise, travel and consumer media.”

James Gambling, Chief Marketing Officer at Real Response Media, said: “PR42’s reputation in the world of cruise PR is second-to-none and they are the perfect partner for the Wave Awards. With their team on-hand across the night, as well as supporting post-event publicity, we’re eagerly anticipating our profile developing and expanding even further.”